Persona infographic

Poster, print, internal

The Project

Create the main investors persona infographic.
Easy to understand, quick to scan, e-version and printable.

My role

Research, Visual design

Challenges and process

Understanding the data

Research and reference
Looking into the infographic world and learning the numerous ways data can be represented

Organizing the information into a user-story
Finding the right order for each data

Choosing the right visual representation and colors
Creating each part of the story separately step by step

Persona summary

* The data is blurred due to confidentiality.

Main color palette and elements

Final infographic

* Demo text